ORANJESTAD — Aruba will host the Aruba Global Travel Conference (AGTC) 2026 from September 14 to 18, bringing together 81 international participants from North America, Latin America and Europe. During the conference, the Aruba Tourism Authority (A.T.A.), together with AHATA and local industry partners, will welcome travel operators, airlines and other tourism professionals to strengthen business ties, exchange information and highlight Aruba’s latest tourism developments.
According to A.T.A., AGTC is an important platform for connecting with Aruba’s key markets and updating international partners on what the destination has to offer. Participants will visit hotels and get a closer look at recent renovations, new experiences and innovations within Aruba’s tourism product.
A.T.A. CEO Ronella Croes said AGTC is more than a conference, describing it as a space to strengthen strategic alliances with the partners that help position Aruba internationally. The event will also highlight key themes such as hospitality, product quality and responsible tourism.